The Slice
Our blog, The Slice, delivers all the answers you need about social media, digital tools, branding, messaging, and more.
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Using AI in Social Media? Here’s Where to Draw the Line
Where shouldn’t we use AI? While AI can make social media teams faster and more efficient, not every part of marketing benefits from automation. Marketing still needs personality behind it. When AI starts carrying too much of that weight, audiences can feel it. Here are a few areas where AI shouldn’t be the first resort.
What’s the Most Valuable Way You Can Spend Your Time Marketing Your Business?
It’s content. Really well-crafted and quality content that your ideal customers will find so relevant to their professional goals or daily lives that they just have to have more.
How to Write Copy That's More Convincing, Credible, and Compelling
The persuasive language you use to drive action is the key. So this week, we’ve got tips to make your language more convincing, credible, and compelling, so your customers are more likely to buy what you’re selling.
How to Get Inspired When You're Just Not Feeling It
Content creation is a challenge! Finding the will to write and post and share and film and take photos and add hashtags and reply and comment day after day after day is hard, y’all. We feel you.
But there are some things you can do to stay motivated even on those writer’s block days.
Content Marketing Habits to Start Using Now
Here are some habits to start making a regular part of your day and week, so you're fully engaged and able to take advantage of any cool opportunities that come your way.
If You Need a Content Plan, We've Got The Solution
An editorial calendar or a few new interns won't solve your content problems, because in order to create the right content for the right people, you need a plan. And we can help you make one!