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Our blog, The Slice, delivers all the answers you need about social media, digital tools, branding, messaging, and more.

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Tweak Your Tweets, Part Deux
Katie Stanton Katie Stanton

Tweak Your Tweets, Part Deux

Posting on socials is only half the battle. After you publish, being able to analyze your content and understand what’s working (and what’s not!) is crucial for successful social media management.

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Do You Need a Writer on Your Team?
Tools and Worksheets Katie Stanton Tools and Worksheets Katie Stanton

Do You Need a Writer on Your Team?

Writing is time-consuming, and it takes concentration and effort, as any good writer worth their paycheck will tell you! So, if you’re coming to the conclusion that writing is not exactly your strongest suit, or that it’s not the most efficient way for you to spend your time, hiring a writer might be the best investment you'll make this year.

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Is It Great to Automate?
Community Building Katie Stanton Community Building Katie Stanton

Is It Great to Automate?

Good marketers and content creators can’t discuss social media without mentioning an automation tool, because it's a timesaver and because tools are neat. But great marketers and content creators use automation selectively and effectively.

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Copy for a Good Cause
Katie Stanton Katie Stanton

Copy for a Good Cause

This week, we’ll show you how to apply those same concepts to fundraising and donations, just for our wonderful Slice-ers who are do-gooders, non-profit staffers, and volunteers -- or who just really want raise some money for people who need it.

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