
The Slice
Our blog, The Slice, delivers all the answers you need about social media, digital tools, branding, messaging, and more.

Copy for a Good Cause
This week, we’ll show you how to apply those same concepts to fundraising and donations, just for our wonderful Slice-ers who are do-gooders, non-profit staffers, and volunteers -- or who just really want raise some money for people who need it.

How to Write Copy That's More Convincing, Credible, and Compelling
The persuasive language you use to drive action is the key. So this week, we’ve got tips to make your language more convincing, credible, and compelling, so your customers are more likely to buy what you’re selling.

Tips for Creating Visual ~Harmony~
The average US consumer is spending about 3½ hours on a mobile device nowadays, almost half of that time spent on social. So you might as well show them your purtiest content to make them stop scrolling and pay attention! Start with these quick tips.

3 Tools to Try for Boss-Level Social Media Marketing
We've been doing digital communications and marketing for a looong time, but there are still new tools that come out on the reg that surprise us, delight us, and make our lives easier.
We were browsing around this week and found this list from Hootsuite of the best social media apps in 2019. Naturally, we had to investigate!

Quick Tips to Make Your Content More Mobile-Friendly
It's not that hard to make your content mobile-friendly these days, but really double-checking that it IS matters even more now.
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In 2018, 52% of website traffic was generated through mobile devices.
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85% of the time Twitter users spend on Twitter is on a mobile device.
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80% of web browsing is on a mobile device.

How to Do Pro-Level Social Media Monitoring
Here are some pro-level listening tips to find the data and feedback you can use to inform your strategy, lead your team, and give your customers even more of what they’re looking for!