The Slice
Our blog, The Slice, delivers all the answers you need about social media, digital tools, branding, messaging, and more.
What To Do When Someone Leaves a Negative Review About Your Business
After a happy transaction, a successful business engagement, or anything else, make it a habit to ask your customers to review you. It shows you’re not afraid of it, and if they really loved working with you, they’ll do it.
Why You Should Ask for Online Reviews, Even If You Don't Sell Products
88% of U.S. consumers trust online reviews as much as they trust recommendations from their friends and family! The majority of consumers read them. When was the last time you checked out some reviews? We bet it was within the past week or two, at least.
How to Get Inspired When You're Just Not Feeling It
Content creation is a challenge! Finding the will to write and post and share and film and take photos and add hashtags and reply and comment day after day after day is hard, y’all. We feel you.
But there are some things you can do to stay motivated even on those writer’s block days.
How to Know If Your Micro-Influencer Campaign Is a Success
Without taking the time to measure the results of a joint video or a paid promotion, it’s impossible to say if it was a good investment of your time or your money. Here are some key metrics to review with your micro-influencer partner, which can tell you both if this was an experiment worth repeating or just a one-time fun time.
7 Ways to Work With Micro-Influencers
We’ve talked about how to find a great micro-influencer to help promote your product or service. This week, here are 7 types of campaigns you can run with your micro-influencer, to reach more of your ideal audience, build brand recognition, and establish a trusting and mutually-beneficial partnership.
How to Find and Work With Micro-Influencers
Ever heard the term “micro-influencer”?
These are individuals with relatively small audiences (between 5,000 and 20,000 followers on Instagram, for example), who can be promotional partners for your cause or your business.