The Slice
Our blog, The Slice, delivers all the answers you need about social media, digital tools, branding, messaging, and more.
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Quick Tips to Make Your Content More Mobile-Friendly
It's not that hard to make your content mobile-friendly these days, but really double-checking that it IS matters even more now.
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In 2018, 52% of website traffic was generated through mobile devices.
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85% of the time Twitter users spend on Twitter is on a mobile device.
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80% of web browsing is on a mobile device.
How to Do Pro-Level Social Media Monitoring
Here are some pro-level listening tips to find the data and feedback you can use to inform your strategy, lead your team, and give your customers even more of what they’re looking for!
What To Do When Someone Leaves a Negative Review About Your Business
After a happy transaction, a successful business engagement, or anything else, make it a habit to ask your customers to review you. It shows you’re not afraid of it, and if they really loved working with you, they’ll do it.
Why You Should Ask for Online Reviews, Even If You Don't Sell Products
88% of U.S. consumers trust online reviews as much as they trust recommendations from their friends and family! The majority of consumers read them. When was the last time you checked out some reviews? We bet it was within the past week or two, at least.
How to Get Inspired When You're Just Not Feeling It
Content creation is a challenge! Finding the will to write and post and share and film and take photos and add hashtags and reply and comment day after day after day is hard, y’all. We feel you.
But there are some things you can do to stay motivated even on those writer’s block days.
How to Know If Your Micro-Influencer Campaign Is a Success
Without taking the time to measure the results of a joint video or a paid promotion, it’s impossible to say if it was a good investment of your time or your money. Here are some key metrics to review with your micro-influencer partner, which can tell you both if this was an experiment worth repeating or just a one-time fun time.

