PowerFlex is a national provider of renewable energy infrastructure with a comprehensive suite of flexible, turnkey solutions designed to transform any organization into a clean-energy facility.
PowerFlex engaged our team for social media strategy, content, and support as the organization grows.
The Solution
After collaborating with the PowerFlex team to establish our strategy, The Good Lemon created an easily-managed content calendar to publish consistently across all platforms, including Twitter, Facebook, Instagram, and LinkedIn.
Using an expanded scope of content reflecting news and thought pieces about the renewable energy industry and gathering more visually-diverse images to engage users better, we engaged a broader range of industry professionals, leaders, and peers while representing PowerFlex’s unique brand and voice.
The Result
After working with The Good Lemon:
Followers grew organically across all of PowerFlex’s platforms by 13% in one year
Engagement and post clicks across all platforms increased by nearly 30% in one year, particularly on LinkedIn