The Slice

Our blog, The Slice, delivers all the answers you need about social media, digital tools, branding, messaging, and more.

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One Of These Ads Is Not Like The Other
Renee Tate Renee Tate

One Of These Ads Is Not Like The Other

Like the fun puzzles in a Highlights magazine (remember those!?) Meta keeps us marketers on our toes with their new and not-so-new features. Recently, we received a question about Facebook's two tools for advertising: the Ad Center versus the Ad Manager. Is it semantics, or is there an actual difference?

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Should We Be Live?
Renee Tate Renee Tate

Should We Be Live?

LinkedIn introduced its own live-streaming in February 2019, but the pandemic has reignited the need for brands to connect with their audiences authentically and in real-time. And many of our clients are investing more and more in LinkedIn, since Twitter is icky and Facebook is flailing. In this piece, we'll break down the deets on LinkedIn Live.

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Five Ways to Prep for Fall Giving Season
Renee Tate Renee Tate

Five Ways to Prep for Fall Giving Season

#GivingTuesday is a little over two months away, and, while that sounds like plenty of time, it will sneak up on you if you're not careful! Here are five things you can start to build into your daily tasks to ensure you're ahead of the game and ready for November 29.

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