The Slice
Our blog, The Slice, delivers all the answers you need about social media, digital tools, branding, messaging, and more.
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A Primer for the Professional Marketer
Recently, we were a part of a large team of consultants who could not understand each other. What one person called “marketing,” another person called “advertising,” and yet a third called “communications.”
How to Spice Up Your Next Email Campaign
We all hit those stale seasons for our email campaigns, but it can be a lot simpler than you may think to revamp and spice up that newsletter. Check out our favorite ways to mix it up in this Slice.
#BLACKLIVESMATTER
The recent murder of George Floyd has the whole country speaking out about police brutality and the systemic racism that plagues the US. These are our thoughts on the movement and how to get involved.
How to Communicate Effectively in a Crisis
How do you respond when a crisis happens, whether it's a global pandemic or a staffer's sudden exit? You've maybe heard this term once or twice, but let's dig into it more this week: Crisis communications is the key.
Crisis Communication: Do You Need to Update Your Homepage?
In the middle of a global pandemic, it’s important to share information in a timely and clear way. Here are 5 things you can do on your homepage to make sure your customers stay connected to you during the COVID-19 pandemic.
The Do's and Don'ts of Using Hashtags to Grow Your Business
Are you using hashtags to grow your business?
If not, you are missing out on great ways to connect with new clients and growing your audience! We are sharing the do's and don'ts of using hashtags on each social media platform so you can continue to grow your audience.