The Slice
Our blog, The Slice, delivers all the answers you need about social media, digital tools, branding, messaging, and more.
Instagram Changes! (Yet Again)
Instagram’s constant updates are starting to feel like the digital equivalent of rearranging furniture—unexpected, sometimes frustrating, but always something we have to adjust to. Their latest changes affect everything from the visual aesthetic of your feed to new features that could boost your nonprofit’s content strategy. Let’s break down the most impactful changes, including aspect ratio shifts, the new editing app, and mysterious follow suggestions.
TikTok 101: Everything You Need to Know About The Platform Taking Over the Internet
You've probably heard of TikTok by now, have seen the trends, and may be wondering why this social media platform is making headlines and appearing in congressional hearings. You might be questioning whether your brand should be using it at all! So, drum roll, please….we're starting a TikTok mini-series to give you all the details. We'll simplify the basics and provide a solid foundation to help you determine if TikTok is right for your brand.
Trending: Tik Tok’s Battle to Stay in the US
Have you heard? Tik Tok has decided to sue the United States government for neglecting to give them proper due process, after President Trump issued an executive order stating that they had 90 days to sell the company to a US business or be banned. Considering there are currently 7.5 million downloads of the app in the US in June and 100 million active US users, this is a big deal and would be incredibly damaging to the company.
The Do's and Don'ts of Using Hashtags to Grow Your Business
Are you using hashtags to grow your business?
If not, you are missing out on great ways to connect with new clients and growing your audience! We are sharing the do's and don'ts of using hashtags on each social media platform so you can continue to grow your audience.
Do You Need a Writer on Your Team?
Writing is time-consuming, and it takes concentration and effort, as any good writer worth their paycheck will tell you! So, if you’re coming to the conclusion that writing is not exactly your strongest suit, or that it’s not the most efficient way for you to spend your time, hiring a writer might be the best investment you'll make this year.
Is It Great to Automate?
Good marketers and content creators can’t discuss social media without mentioning an automation tool, because it's a timesaver and because tools are neat. But great marketers and content creators use automation selectively and effectively.