The Slice
Our blog, The Slice, delivers all the answers you need about social media, digital tools, branding, messaging, and more.
3 Tools to Try for Boss-Level Social Media Marketing
We've been doing digital communications and marketing for a looong time, but there are still new tools that come out on the reg that surprise us, delight us, and make our lives easier.
We were browsing around this week and found this list from Hootsuite of the best social media apps in 2019. Naturally, we had to investigate!
News for your Newsfeed
Picture this. Your boss walks up to you and asks, "Why is my Facebook post all pink and weird-looking? I need you to fix it!" Do you know what to do, or would you have to stall and do a quick Google search to figure out how to help her?
Be prepared! Here are a few of the latest updates to our favorite channels that you'll need sooner than you think.
Storytime
If you use Facebook or Instagram or Snapchat, you may already know about Stories. Snapchat started this phenomenon and it changed the game. Essentially, Stories are photos and videos stitched together into a narrative, which you can watch on any of these apps as though you're tuned in to a TV channel featuring your friend, celebrity, or brand that you follow. You can watch these for 24 hours before they disappear.
Now (and social media managers everywhere are watching this news with popcorn in hand), Facebook has made a big move to clone this feature from Snapchat and Instagram onto your Newsfeed. Here's what it looks like:
Unicorns, Rainbows, and Snapchat
A question we got recently is “Should I be on Snapchat?” Venturing into a quick visual platform of photos, videos, emojis, and crazy filters can seem quite intimidating.