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How to be an Empathetic Marketer
Community Building Katie Stanton Community Building Katie Stanton

How to be an Empathetic Marketer

Far too often, we assume that we know what our audiences want because they’re probably a lot like us. But that’s a critical mistake. To truly understand our audiences, we need to work on being more empathetic, or trying to understand their feelings, without bringing our own biases into it.

Here are some quick tips for brushing up on your empathy skills, so you can build stronger relationships with your customers and supporters.

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