You probably know that most stock images are homogeneous, and in more ways than one. Not only are they edited in that bright, high-saturation stock image style, but the people in them are most often white, attractive, young, and thin. There are usually no minorities, ages, or different body types to be seen.
Stock images. Love them or hate them, but we're sure you've had to use them. At the very least you probably make fun of them.
As fun as some terrible stock images may be to laugh at, there is no shame in using a quality stock image for your brand. (We promise they exist!) They save time and are a practical solution when you have something specific in mind, and are even more practical if you don't have the budget to hire a photographer.