
The Slice
Our blog, The Slice, delivers all the answers you need about social media, digital tools, branding, messaging, and more.

Copy for a Good Cause
This week, we’ll show you how to apply those same concepts to fundraising and donations, just for our wonderful Slice-ers who are do-gooders, non-profit staffers, and volunteers -- or who just really want raise some money for people who need it.

How to Write Copy That's More Convincing, Credible, and Compelling
The persuasive language you use to drive action is the key. So this week, we’ve got tips to make your language more convincing, credible, and compelling, so your customers are more likely to buy what you’re selling.