Without taking the time to measure the results of a joint video or a paid promotion, it’s impossible to say if it was a good investment of your time or your money. Here are some key metrics to review with your micro-influencer partner, which can tell you both if this was an experiment worth repeating or just a one-time fun time.
Over the past few weeks, we've given you the 411 on Instagram advertising and showed you how to easily post from both the mobile app and Facebook's ad manager. But what happens when your colleagues or your boss ask you how well your advertising performed?
Last time on The Slice, we took a look at running an ad directly through the Instagram mobile app. But let's be real: If you're like most people, you are also spending a fair amount of time on Facebook.
Last week we got your creative juices flowing with tips on how to create #amazeballs Instagram images and captions. Now it's time to debut your hard work to the world by running your very own Instagram ad.
We've talked about Instagram before. Now it's time to boost those beautiful, curated, brand-friendly Instagram posts to your target customers. Before we get into the technical specifics of how to run an Instagram ad, let's talk about the two most important things: your visuals, and your captions!
Let's just get straight to the point.
It's time for social media news!
Are you feeling inspired by last week’s examples of how to rock your Instagram Stories? From captivating your audience with puppies to sharing your office vibes with a larger audience, there are SO MANY ways you can grab attention and keep your followers engaged. This week we’re walking you through every step of how to compose your own Stories. It’s time to go on an Instagram adventure!
This week, we’re looking at stellar Instagram Story examples from different companies that we hope will inspire you to try this tool out. Stories are one more way to keep your followers engaged with you, test different kinds of visuals in a low-stakes way, and let you be creative. They will also give you great information about who is looking at your content (since you can see who's viewed your stories!).
Similar to how Facebook is has its own Highlights section now, today's Slice features the latest social media news highlights. We're giving you all the details on the latest Facebook, Instagram, and Twitter updates so you can impress your boss, AND we'll help you understand what these updates will mean for you and your company.
Social media algorithms are constantly shifting. Updates are happening. Channels are popular, and then they’re not. Sometimes you can even open up your favorite social media and feel like it’s a 🎵whooole new wooorld 🎵!
Come with us on a social media magic carpet ride to take in the wonder of the latest and greatest social media news.