instagram

3 Tools to Try for Boss-Level Social Media Marketing

We've been doing digital communications and marketing for a looong time, but there are still new tools that come out on the reg that surprise us, delight us, and make our lives easier.

We were browsing around this week and found this list from Hootsuite of the best social media apps in 2019. Naturally, we had to investigate!

How to Know If Your Micro-Influencer Campaign Is a Success

Without taking the time to measure the results of a joint video or a paid promotion, it’s impossible to say if it was a good investment of your time or your money. Here are some key metrics to review with your micro-influencer partner, which can tell you both if this was an experiment worth repeating or just a one-time fun time.

How to Post Instagram Stories Like a Pro

Are you feeling inspired by last week’s examples of how to rock your Instagram Stories? From captivating your audience with puppies to sharing your office vibes with a larger audience, there are SO MANY ways you can grab attention and keep your followers engaged. This week we’re walking you through every step of how to compose your own Stories. It’s time to go on an Instagram adventure!

Tell Me A Story

This week, we’re looking at stellar Instagram Story examples from different companies that we hope will inspire you to try this tool out. Stories are one more way to keep your followers engaged with you, test different kinds of visuals in a low-stakes way, and let you be creative. They will also give you great information about who is looking at your content (since you can see who's viewed your stories!).