
The Slice
Our blog, The Slice, delivers all the answers you need about social media, digital tools, branding, messaging, and more.
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Time for a Refresher: Are You Managing Your Email Marketing the Right (and Legal!) Way?
If you’re doing any kind of email marketing, or are planning to, it’s worth your time to brush up on how to do it properly and by the book. And if you don’t agree… this ain’t the blog post for you.
We’ll start with the nitty-gritty rules and regulations you should be following, and next week we’ll get into some design and content tips to improve your email performance and ensure you don’t get caught by those nasty little spam filters.

3 Questions to Ask Before Hiring a PR Firm
Whether your hiring a PR firm or you are a PR firm knowing the answers to these questions when building your business is incredibly helpful and will save you a lot of time and hassle in the long run.

How to Communicate Effectively in a Crisis
How do you respond when a crisis happens, whether it's a global pandemic or a staffer's sudden exit? You've maybe heard this term once or twice, but let's dig into it more this week: Crisis communications is the key.

Crisis Communication: Do You Need to Update Your Homepage?
In the middle of a global pandemic, it’s important to share information in a timely and clear way. Here are 5 things you can do on your homepage to make sure your customers stay connected to you during the COVID-19 pandemic.

The Do's and Don'ts of Using Hashtags to Grow Your Business
Are you using hashtags to grow your business?
If not, you are missing out on great ways to connect with new clients and growing your audience! We are sharing the do's and don'ts of using hashtags on each social media platform so you can continue to grow your audience.

How to Do Pro-Level Social Media Monitoring
Here are some pro-level listening tips to find the data and feedback you can use to inform your strategy, lead your team, and give your customers even more of what they’re looking for!