7 Ways to Work With Micro-Influencers

We’ve talked about how to find a great micro-influencer to help promote your product or service. This week, here are 7 types of campaigns you can run with your micro-influencer, to reach more of your ideal audience, build brand recognition, and establish a trusting and mutually-beneficial partnership.

How to Do Your Social Media Monitoring on a Budget

Monitoring is one of those key skills that every professional marketer should have.

It’s so crucial, because there are people having conversations about you and your brand at any given moment, and you’re missing out on opportunities if you’re not paying attention.