Good marketers and content creators can’t discuss social media without mentioning an automation tool, because it's a timesaver and because tools are neat. But great marketers and content creators use automation selectively and effectively.
This week, we’ll show you how to apply those same concepts to fundraising and donations, just for our wonderful Slice-ers who are do-gooders, non-profit staffers, and volunteers -- or who just really want raise some money for people who need it.
The persuasive language you use to drive action is the key. So this week, we’ve got tips to make your language more convincing, credible, and compelling, so your customers are more likely to buy what you’re selling.
It's not that hard to make your content mobile-friendly these days, but really double-checking that it IS matters even more now.
Content creation is a challenge! Finding the will to write and post and share and film and take photos and add hashtags and reply and comment day after day after day is hard, y’all. We feel you.
But there are some things you can do to stay motivated even on those writer’s block days.
Without taking the time to measure the results of a joint video or a paid promotion, it’s impossible to say if it was a good investment of your time or your money. Here are some key metrics to review with your micro-influencer partner, which can tell you both if this was an experiment worth repeating or just a one-time fun time.
We’ve talked about how to find a great micro-influencer to help promote your product or service. This week, here are 7 types of campaigns you can run with your micro-influencer, to reach more of your ideal audience, build brand recognition, and establish a trusting and mutually-beneficial partnership.
Here are some habits to start making a regular part of your day and week, so you're fully engaged and able to take advantage of any cool opportunities that come your way.
An editorial calendar or a few new interns won't solve your content problems, because in order to create the right content for the right people, you need a plan. And we can help you make one!
Defining your voice and tone in 3 adjectives isn’t a new idea, but it’s an activity that is often left off the table as everyone gets excited about new copy for a campaign or the design of a new website. Give it a go, and tell us how it went!