Similar to how Facebook is has its own Highlights section now, today's Slice features the latest social media news highlights. We're giving you all the details on the latest Facebook, Instagram, and Twitter updates so you can impress your boss, AND we'll help you understand what these updates will mean for you and your company.
When we started our branding series, we defined your brand voice. Last week, we painted with all the colors of the brand rainbow and picked your brand colors. This week, we’re back with an equally important decision: your brand fonts.
We hate to break it to you, but, when it comes to branding, true beauty isn’t on the inside. In fact, 94% of customers are likely to dismiss a brand due to poor design. That's a lot of potential business!
Imagine that your brand is a person, with a defined personality and a sartorial style. Who would they be? Is your brand a smart, funny, self-described nerd, always ready with a pun? A social butterfly who greets everyone with a hug and never comes to a dinner party without a gift? Or a social activist, galvanizing a group for a cause and carrying a megaphone?
Not all social media metrics are created equal. Some can give you key actionable insights into your business, but others just flatter your ego. While that's nice every once in a while (we're all about boosting that mojo) we want to make sure you stay focused on metrics that matter. How do you know if social media is actually helping you achieve your business goals?
We have something to admit. #truthtime
Occasionally, we get so overwhelmed with client work, deadlines, last-minute requests, proposals, and, well, life in general, that we miss a week of the Weekly Slice.
When was the last time you Googled yourself? How about your biz?
One of the most obvious, but important, factors for marketing your business effectively is making sure you can be found. If a customer is looking for you or a business like yours, that little Google search bar is likely to be one of the first places they look, and there's a really good chance they'll be searching on their phone. Will you show up?
We know you’re big fans of the Slice each week, but we also know we’re not the only resource you rely on for marketing, social media, branding, and life advice. We get it! It’s a great, big Internet out there! Plenty of blogs in the sea!
But all of that info that’s posted each and every day on countless other websites can leave you overwhelmed with options. How do you weed out the good stuff from the people who just want to trap you in their sales funnels forever?
Social media algorithms are constantly shifting. Updates are happening. Channels are popular, and then they’re not. Sometimes you can even open up your favorite social media and feel like it’s a 🎵whooole new wooorld 🎵!
Come with us on a social media magic carpet ride to take in the wonder of the latest and greatest social media news.